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How CBD Topicals Became So Popular

Since the passage of the 2018 Farm Bill cleared the legal landscape for hemp products like CBD to be sold legally in the United States, usage has skyrocketed and created an incredibly profitable industry. Within the CBD space, there are a variety of different products and formulations for customers to choose from. There are CBD edibles, bath bombs, and even flowers that you can smoke. Even with options that are more similar to those who are used to consuming marijuana, topical products like oils, creams, and lotions remain some of the most in-demand on the market. Read on if you want to learn more about how CBD works and why CBD topicals have become so popular.

What is CBD?

Before getting into the details of various CBD products, it’s important to understand what exactly CBD is. CBD is short for cannabidiol, which is a cannabinoid that can be found in the cannabis plant. Unlike marijuana, it doesn’t contain THC, which produces the intoxicating and psychoactive effects associated with the product. While CBD doesn’t get you high, experts believe it may have plenty of other potential benefits. While medical studies are ongoing, users rave about the benefits they’ve experienced on conditions ranging from anxiety to insomnia to chronic pain.
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CBD has become incredibly popular since it was introduced to the market, after the Farm Bill made hemp and hemp CBD legal on a federal level. Now, experts project sales could hit $20 billion by 2024. In 2019, sales were only $1.9 billion, indicating the potential for a 49% annual growth rate. Another indication that CBD will continue to grow in usage is the Food and Drug Administration (FDA) approving their first drug containing CBD, Epidiolex, which is designed to treat certain rare seizure disorders. Even though the industry has run into some roadblocks with advertising and financing, the business of CBD continues to boom.

How did CBD topicals become so popular?

While there is a wide variety of CBD products, there are some that are consistently popular and worth trying if you’re interested in CBD. While smokable CBD flower is available, many people who use CBD for health reasons don’t want to use a smokable product. Edibles can be one solution, but if you’re looking for something discreet and easy to use, topical CBD may be the best bet. Topical products are incredibly appealing for anyone who doesn’t want to smoke or vape, but still wants to enjoy the benefits of CBD.

Many people also say they look for CBD topicals like the best CBD cream for arthritis pain due to the impact they experience on issues like inflammation or pain. For that reason, lotions, salves, and creams tend to be consumer favorites. Within the beauty space, you can find everything from CBD oil to face masks to bath bombs. As with any product you plan to ingest or use on your body, it’s important that you talk to your doctor before you decide to make any CBD product a part of your daily routine.

CBD products went from unknown to saturating the market across multiple industries in just a matter of a few years, and sales continue to skyrocket. While medical research on CBD’s applications is still in progress, there are many encouraging signs that CBD may have therapeutic applications, and experts are actively researching different ways it can be used to benefit patients. Meanwhile, customers continue to rave about CBD’s benefits, and gravitate towards products like lotions and creams that offer the ability to enjoy the benefits of cannabidiol without having to smoke or consume any calories. While CBD is still new and we still have a lot to learn about its precise uses and applications, CBD products are here to stay, and you can expect popular products like topicals to be in demand for a long time.

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